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Internal BuildJuly 31, 2026· Confirmed

Bae, Kim & Lee (Taepyeongyang) announces comprehensive AI work system — ChatGPT Enterprise, domestic AIs, and proprietary AI build

Maddocks

Bae, Kim & Lee (domestically known as Taepyeongyang/Pacific Law Firm), Korea's leading law firm, announced an enterprise-wide AI work system integrating multiple platforms: Harvey (rolled out firmwide July 1, previously logged); OpenAI's ChatGPT Enterprise for all 700+ lawyers from August 1; LBox and Superlawyer (domestic Korean legal AIs) for Korea-specific legal research, case searches, and compliance work; and a proprietary internal AI being built on the firm's accumulated knowledge and work data (internal beta September 2026, full-scale production November 2026). The system is designed for task-specific platform selection: Harvey for international work, domestic AIs for Korean law, ChatGPT Enterprise for general tasks, and the proprietary AI for institutional knowledge.

""We are now at the point where we must move beyond simply using AI and instead redesign our entire work process with AI as a foundation. Competitiveness going forward will be determined not by which AI you implement, but by how deeply AI is woven into your everyday work." — CEO Lee Joonki (Joonki Yi), Bae, Kim & Lee"
Significance
High
Source type
Trade Press

Vendors involved

Multi-Vendor StrategyAPAC PioneerProprietary Build
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