True Value Partnering Institute · Accreditation

Get recognized for the work
you're already doing.

The ALPP™ is the first and only accreditation for legal pricing experts.

All levels welcome. The application is free — no obligation, no card required. See your points, then pay only to claim it.

Apply for free~5 min · No credit card · Used by leaders at AmLaw 100 firms
  • Objective
    Weighted, point-based scoring.
  • Tiered
    Bronze · Gold · Platinum · Platinum Plus.
  • Verifiable
    Public directory + signed certificate.

Begin application

Free

Enter your email

If you already have a TVPi account, we'll link your application automatically.

Already accredited? Submitting will update your existing record.

120+
Accredited members
80+
Firms represented
$470
Annual accreditation fee
4
Recognition tiers

What members say

"The ALPP gives every pricing professional — from analyst to head of pricing — a clear roadmap for growth."
Sergey Mezhiritski·Associate Director of Pricing·McDermott Will & Emery LLP
"Add more value to pitches, RFPs and rate negotiations. The ALPP showcases the profit-enhancing skills clients increasingly look for."
Tracy Paden
Director of Client Value
Bass, Berry & Sims PLC
"An objective benchmark for our team. We use the tiers to map career progression and identify where to invest in development."
Pricing Leadership
AmLaw 50 Firm
ALPP Cohort Member

The directory

Join 120+ accredited pros from 80+ firms.

Browse the full directory →
Sima Kamran
O'Melveny & Myers
Gaizka Urreiztieta
Snell & Wilmer
John T Chomicz
Ice Miller LLP
David Kearney
Dentons
Justin Noel Hobson
Littler
Alex Westervelt
Mayer Brown
Elizabeth Johnson
K&L Gates
Liliana Guth Moura Tavares
Kobre & Kim
John Rowley
Cosine Solutions
Salvatore Gati
Faegre Drinker Biddle & Reath
Lee Watts
Maynard Nexsen
William J Josten
Honigman LLP

How scoring works

Objective.
Weighted.
Transparent.

Points are earned across four dimensions — measured against the core competencies that define the legal pricing discipline. No interviews. No politics. Just signal.

  • 01
    Professional Experience
    Role, years in legal pricing, time allocation, and reporting structure.
    up to ~35 pts
  • 02
    Core Areas of Expertise
    The competencies you touch consistently — theory, negotiation, analytics, firm economics, intel, change management.
    up to ~25 pts
  • 03
    Professional Development
    Courses, roundtables, conferences, speaking engagements, publications.
    up to ~20 pts
  • 04
    Formal Education
    Degrees and relevant credentials in business, law, finance, or analytics.
    up to ~10 pts

Recognition tiers

From application to industry leader.

Four tiers recognize continued professional development and expertise throughout your legal pricing career.

B
Bronze
31 – 49 pts
Emerging practitioner
G
Gold
50 – 59 pts
Established contributor
P
Platinum
60 – 84 pts
Senior expert
P+
Platinum Plus
85+ pts
Industry leader

Member benefits

The accreditation is the start.
The community is the payoff.

Pricing Leaders Cohort
Regular virtual meetings to connect and learn — open only to ALPPs.
Sprints & Briefings
Short, intense deep-dives on the hot topics — led by working practitioners.
Intersect Miami
Invitation-only annual gathering every January. The go-to event for accredited pros.
Regional Pop-Ups
Low-commitment, high-signal meetups in NYC, SF, DC, Chicago and beyond.
Your next role
Most senior pricing moves happen through peer referral. Be in the room.
Business of Law Intel
Members-only research, benchmarks, and frameworks you won't find anywhere else.

The process

From application to accredited in a week.

Four steps. No interviews, no committees, no waiting list.

  1. 01
    Enter your email.
    We'll link to your TVPi account or create one in seconds.
  2. 02
    Complete the application.
    Guided, point-based, ~5 minutes.
  3. 03
    Review your score.
    See exactly which tier you qualify for — no obligation.
  4. 04
    Claim your credential.
    Pay the annual fee, get your certificate, badge and directory listing.

Pays for itself

Member discounts on TVPi events, programs and partner offers typically return more than the annual fee in the first year.

Annual accreditation fee

$470/ year

The application is free. The annual fee keeps your accreditation and member perks active.

  • Featured on the ALPP Directory
  • Awarded Certificate & Badge
  • Priority access & pricing for TVPi events
  • Invitation to Executive Gatherings
  • Exclusive access to Business of Law Intel
  • Peer-to-peer networking
Apply for free →

Frequently asked

Questions, answered.

Is the application really free?+

Yes. Applying is free and carries no obligation. You only pay the annual accreditation fee if you choose to claim your credential after seeing your results.

What if my points don't qualify?+

You'll see exactly which tier you fall into and the specific areas where you can earn more points. Many applicants re-apply within 6–12 months after a course, publication, or speaking engagement.

Who qualifies to apply?+

Professionals with relevant experience across legal pricing core areas — including pricing theory, negotiation, analytics, firm economics, competitive intelligence and change management. All levels are welcome.

How long does the application take?+

About 5–10 minutes. It's a guided, point-based questionnaire across your role, experience, education and professional development.

Do I need to renew? How?+

Yes. Accreditation renews annually at $470. We'll send a reminder and you can update your record at any time — most members re-apply each year to move up a tier.

Is the ALPP recognized internationally?+

Yes. ALPPs come from firms across North America, Europe, the UK and APAC. The accreditation is firm- and geography-agnostic.

Can I appeal my score?+

Absolutely. If you believe something was missed or miscategorized, reply to your evaluation email and our review team will take another look.

How is my data used?+

Application data is used to score and verify your accreditation. We never sell or share your information. Public directory listings include only what you opt to display.

What happens after I submit?+

You'll receive a confirmation and our review team will follow up by email with your evaluation and next steps — usually within a few business days.

Don't wait for your peers to surpass you

Become an Accredited Legal Pricing Professional.

Apply for free →

~5 minutes · No credit card · No obligation